- 2 Minutes to read
- DarkLight
Chapter 1: What is SellIt?
- 2 Minutes to read
- DarkLight
SellIt is your go-to kit to get students hyped about buying their yearbook. With social media and instant online everything, it can be tough to get students interested, but that's where SellIt comes in. We've got tons of tools to help you promote and sell your yearbook in fun and creative ways.
Your Yearbook Kit comes with posters, but that's just the start. You also have access to lawn signs, banners, and new to schools...Friesens Direct-To-Parent emails! Be sure to talk to your Print Consultant or Project Specialist to find out how these tools can help boost yout yearbook sales.
SellIt includes yearbook marketing strategies, tips and tricks, and an online yearbook sales platform to totally streamline your efforts.
IN-SCHOOL OR ONLINE SALES?
There’s been a lot of talk about how schools sell yearbooks these days. Some stick with the classic in-school method...cash or cheque at the office...while others are jumping on the online sales channels with credit card payments and digital receipts. Truth is, both options have their perks, and many schools offer both to make things easier for students and parents. Here’s a breakdown of what works, what doesn’t, and what might be best for your school.
IN-SCHOOL SALES - PROS:
- Easy Access: Students can buy their yearbook right at school...no need to go online or wait for confirmation emails.
- Cash-Friendly: Perfect for students who get allowance or birthday money and want to pay in person.
- Face-to-Face Help: If someone has questions or needs help, they can talk to a real person (usually the office staff or yearbook team).
- Instant Gratification: In some cases, students get their yearbook right after paying...no waiting around.
IN-SCHOOL SALES - CONS:
- Limited Payment Options: Usually just cash or cheque, which isn’t ideal for everyone, especially parents who prefer credit cards.
- Office Hours Only: If you forget to buy during lunch or miss the deadline, you might be out of luck.
- Tracking Can Be Messy: Keeping track of who paid and who didn’t can get complicated, especially with paper lists and receipts.
ONLINE SALES - PROS:
- Convenient For Parents: Credit card payments are quick, easy, and familiar. No need to send cash with your kid.
- 24/7 Access: You can buy a yearbook anytime...no need to rush to the office before the bell rings.
- Automatic Records: Online platforms keep track of who ordered, making distribution smoother.
ONLINE SALES - CONS:
- Tech Troubles: Not everyone has easy access to the internet or knows how to navigate online forms.
- No Cash Option: Students who want to pay themselves might not have a credit card.
THE SOLUTION? OFFER BOTH!
Offering both in-school and online sales is a smart move. It gives students and parents options, boosts overall sales, and makes the process more inclusive. Some people love the old-school way, others prefer the digital route, so why not make everyone happy?