Hosting a yearbook sales event is a fun way to boost excitement and get those orders rolling in. Whether it’s a table at lunch or a full-on themed party, a well-planned event can make a big impact.

PICK YOUR EVENT STYLE

Choose something that fits your school vibe (and budget):

• Pop-Up Store: Set up during lunch or at a school event
• Spirit Week Tie-In: Match your promo with a themed day
• Photo Booth Party: Let students take pics and pre-order their books
• Yearbook Reveal Teaser: Show a sneak peek of a few pages
  
  
  
  
  

CHOOSE THE RIGHT TIME

Timing is everything. Try to plan your event when:

• Students are already gathered (like during lunch or after school).
• There's a school event happening (like a game or dance).
• You're close to a sales deadline or early bird pricing cutoff.
  
  

PROMOTE LIKE CRAZY

Get the word out ahead of time:

• Hang posters promoting the event around school.
• Post countdowns and teasers on social media.
• Make announcements during homeroom or assemblies.
• Send Direct-to-Parent emails if it's open to families.
  
  
  
  
  

ADD INCENTIVES

Give students a reason to show up and order:

• Discounts for ordering at the event.
• Free add-ons with purchase.
• Raffle entries for prizes (gift cards, school merch, etc.)
• Snacks or treats to draw a crowd.
  
  

BE READY TO SELL

Have your Sales Kit on hand and make sure everything is fully stocked:

• Order forms or QR codes for online ordering.
• Pricing info and deadlines.
• A list of accessories or bundles.
• A way to track who's ordered.
  
  

CAPTURE THE MOMENT

Take photos and video of the event to:

• Post on social media.
• Use in future promos.
• Show off your team's hard work.
  
  
  
  
  

FOLLOW UP

After the event:

• Thank everyone who helped.
• Share how many books were sold.
• Remind students who didn't order that there's still time (if there is!).